Pick'em Leagues: THE BIG SHOW CASUAL BEST OF THE REST Single Event PvP: FANTASY POOLS Betting Leagues: THE BIG SHOW BEST OF THE REST

UFC president says U.K. and European expansion hinges on 'right TV deals'

Print  
Posted By Message

Budgellism

We The North Time

Budgellism Avatar
47
 
 
 
 


 
 
Posts:18,269
Career:6,739-3,884
Joined:Apr 2007
Camp: The Misfits
Chips:
2,188
A little more than a week ago at the Mandalay Bay Events Center in Las Vegas, the venue was nearly empty for UFC 137's first preliminary-card fight.

A week later, a raucous crowd filled LG Arena in Birmingham, England, and gave every UFC 138 bout a main-event feel.

So why is the UFC much more likely to visit Sin City than other European locales?

UFC president Dana White said it's all about the TV deals. In the U.S., the UFC is wrapping up a seven-year live-events deal with Spike TV and will move to FOX (and FX and FUEL TV) in 2012. In Canada, Rogers Sportsnet has been a dependable home for the organization. The deals supplement and help promote the UFC's usual pay-per-view offerings, which is the promotion's real cash cow.

LINK

_______________________________________


Post #1   11/7/11 10:59:03AM